Wessex Garages extend partnership with Bro Radio

Wessex Garages have extended their partnership with local radio station Bro Radio for a further 6 months.

The partnership sees the Wessex Garages Nissan branch, on Hadfield Road in Cardiff provide the station with an all new Nissan Micra for a further 6 months, which will allow the station to stay visible in the community whilst it continues with its day to day work. The agreement will also see the Wessex Garages brand take on sponsorship of Bro Radio’s Traffic and Travel updates on air and via social media until March 2018.

The extensions is off the back of a successful summer campaign, which saw the branch sponsor Bro Radio’s Summer Tour, where it attended over 40 local events including Cadstock, the Penarth Summer Festival, Barry Island Weekenders and Vale of Glamorgan Agricultural Show.

Wessex Garages is known across Wales and West for quality and comprehensive care for all motorists. With almost three decades of experience, the company has grown to represent a number of the industry’s most respected and forward thinking manufacturers, including the Nissan brand on Hadfield Road, Cardiff.

Richard Mapley, New Car Sales Manager at Wessex Garages said ‘We’ve been working with Bro Radio for a number of years now and with them being a local radio station, we feel it gives us a greater access to the community and allows us to support local radio. We feel that its probably far better than going to some of the larger commercial stations out there.’

Interim Operations Manager, Nathan Spackman Said ‘Wessex Garages have been a key supporter of Bro Radio over the past five years and have really helped us to grow both brands in the Vale of Glamorgan. We’re really excited to continue our partnership with the Nissan branch and I’d urge everyone to test drive the new Nissan Micra. It’s definitely not what you’d expect.’

The Bro Radio Team can be seen out in the Vale in their Bright Orange Nissan Micra in the coming months and members of the public are invited to test drive the car at the dealership on Hadfield Road, Cardiff.

Find out more about Wessex Garages and the All New Nissan Micra at http://www.wessexgarages.com/nissan/new-micra/

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Nathan Spackman

Nathan is the Sales & Events manager at Bro Radio. You'll occasionally find him with our street team and hosting at local events as well as presenting our facebook live videos.