Aspire2Own – Own your first home

Owning your own home is easier than you may think!

Vale of Glamorgan Council has launched a promotional campaign with their partners United Welsh, Hafod, Newydd and Wales and West Housing to raise awareness of how the Aspire2Own scheme can help first-time buyers.

Aspire2Own was created by the Vale of Glamorgan Council and its partners in recognition that first time buyers can often find it difficult to get onto the first step of the property ladder.

With an Aspire2Own shared equity scheme, first-time buyers can purchase a new home for less than the market value – so they don’t need to raise such a big mortgage or deposit.

Dispelling the myths of Low Cost Home Ownership

There are many misconceptions about Low Cost Home Ownership. The reality is that it’s a perfect solution if you want to get on the property ladder but have limited income for a deposit.

As part of our Aspire2Own campaign with Vale of Glamorgan Council, United Welsh, Hafod Housing, Newydd and Wales and West Housing, we’re dispelling the myths about shared equity homes, showing why they are a great option for first time buyers….

Myth 1: Low cost home ownership is a bit of a last option

It certainly is not a last option. Most first time buyers need a deposit of approximately £30,000 today – that’s ten times as much as 30 years ago! By taking part in this scheme you will need a deposit of between 5%-15% of the 70% equity that you will hold in the property, you do not need a deposit for 100% of the value.

Myth 2: Low cost home ownership homes are ‘sub-standard’

Our homes are built to the same quality as any other property for ‘outright sale’. We offer homes for sale throughout the Vale of Glamorgan and as you may know, it is the most expensive place to live in Wales. This may put you off buying in this desirable area as you may assume you cannot afford it. Instead of being forced out of the area where you grew up, low cost home ownership allows first time buyers to buy a quality home in an expensive area at an affordable price.

Myth 3: The monthly costs are high

Not at all, in fact low cost home ownership is often cheaper than renting. There may be a small annual cost to maintain a communal area or grounds but this will normally be shared amongst all residents at the housing development.

Myth 4: Low cost home ownership homes are hard to find

We have properties available to purchase under our low cost home ownership scheme at many new developments across the Vale of Glamorgan. Please look at the Aspire2Own page on the Vale of Glamorgan Council website to keep up-to-date with properties available as well as the Aspire2Own Facebook and Twitter pages.

Myth 5: Low cost home ownership homes aren’t big enough for a growing family

The size of our low cost home ownership homes vary from one to four bedrooms, ideal if you’re a first time buyer. Our scheme helps you get onto the property ladder, giving you that helping hand if you wish to purchase an even bigger property in the future.

Myth 6: You can’t make money on these houses so it’s not a good investment.

If your home increases in value, so does the value of your 70% share in the property. If you wish to buy your home outright and purchase the shared equity that Newydd owns, you would have to pay 30% of its current market value. That means, if your property decreases in value, you could purchase your home outright for less than the initial value.

Myth 7: Low cost home ownership properties are hard to sell

Wrong! These homes are marketed in the same way as any other property for sale. In fact, they maybe more attractive to buyers for their affordable prices.

Myth 8: The process of getting a low cost home ownership home is complicated

The process is simple. It can be broken down into three easy steps:

1.The application process: You will need to complete the necessary registration form and submit it to the Vale of Glamorgan Council. The local authority together with the housing association will then decide who can proceed to purchase the property.

2. The purchasing process: If successful, you will need to consult with a mortgage advisor and appoint a solicitor to arrange your mortgage and purchase the property on your behalf.

3. After care: The housing association will look after you for 12 months after your purchase, ensuring any issues you may have are resolved.

The buyer owns their new home outright and as the value of their home increases, so does the value of their share.

A garden at one of the properties available via Aspire2Own

Last year, United Welsh, Hafod, Newydd and Wales and West Housing signed a partnership agreement with Vale of Glamorgan Council to deliver more affordable homes for the area and ensure the process is as effective as possible.

For more information about Aspire2Own and joining the register, call the team and quote ‘Aspire2Own’on 01446 709 433 or email

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Nathan Spackman

Nathan is the Sales & Events manager at Bro Radio. You'll occasionally find him with our street team and hosting at local events as well as presenting our facebook live videos.